Case Studies

This is where our creative PR strategies get put to the test. Our efforts have resulted in some big wins for some of franchising’s most respected brands. When it comes to exposure, we tend to excel. Take a look and see how we’ve made our ideas come to life.

Great Clips

Cause Marketing: Great Clips

Great Clips approached Fish to develop a PR strategy to announce its growth in the Mobile, Alabama, market and drive traffic to each of its grand opening events. Additionally, Great Clips asked us to provide recommendations for a local charitable partner and requested our help

The details

International Development: Dunkin’ Donuts & Baskin-Robbins

As Dunkin’ Donuts and Baskin-Robbins, two of America’s most beloved brands, looked to energize their international development plans, Fish was brought in to expand upon its domestic recruitment efforts and assist Dunkin’ Brands with its search for new franchisees in new and existing target countries

The details

Digital & Content Marketing: Fazoli’s

Fazoli’s enlisted Fish in the spring of 2016 to assist in the brand’s franchise recruitment strategy through a national public relations campaign and digital and content marketing activities including SEO, Search Engine Marketing, and Social Media Advertising. Fish was charged with driving qualified leads to

The details
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