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Case Studies

This is where our creative PR strategies get put to the test. Our efforts have resulted in some big wins for some of franchising’s most respected brands. When it comes to exposure, we tend to excel. Take a look and see how we’ve made our ideas come to life.

Dunkin Donuts

Franchise Development: Dunkin’ Donuts

In 2017, Dunkin’ Donuts defined more than 20 targeted expansion markets as part of its long-term goal of doubling its domestic presence. This year, Fish was challenged with building a pipeline of qualified multi-unit operator leads and positioning the brand as an attractive investment for

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Cause Marketing: Franchising Gives Back

For several years, the International Franchise Association (IFA) Foundation hosted an annual service event called Franchising Gives Back. In 2014, the IFA Foundation challenged Fish to create and launch a yearlong, nationwide campaign and awards program to showcase how IFA members give back to the

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Orangetheory Fitness

Grand Openings: Orangetheory Fitness Grows To Connecticut

As a rapidly growing franchise, Orangetheory Fitness is opening 8-10 new studios each month. So, one of Fish’s many responsibilities for the brand is to help raise awareness and drive membership sales for new Orangetheory Fitness locations across the country, while also generating leads for

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