In the past few years, the pickleball craze has continued to grow, encouraging people of all ages to partake in this fun and addictive game. As tennis’ “cooler” cousin, pickleball, is now the fastest growing sport in the country. With more than 36 million people playing the sport in America, we are excited to help our client, Indoor Active Brands, launch The Pickle Pad!
A portfolio company of NRD Capital, Indoor Active Brands, which also owns Altitude Trampoline Park, is leveraging its team members’ extensive experience within entertainment and restaurant franchising to support franchisees of both concepts. This new indoor pickleball and entertainment experience features multiple courts, spectator seating and open green spaces with social and lawn games. Each location also offers Crave Social Eatery, both a quick and full-service, chef-inspired restaurant where guests can dine in the restaurant or courtside. The space is welcoming and offers something for everyone, connecting guests who may be participating in games and those who are relaxing with good company.
The brand has recently launched its franchising program and plans to open its first location in Tallahassee this May, with more deals in the works already. So, keep an eye out for The Pickle Pad because it might be coming to a neighborhood near you, and if you haven’t already tried your hand at this booming sport, consider this your sign to see what the hype is all about!
