In September 2022, Hurricane Ian wreaked havoc along the west coast of Florida, leaving destruction in its wake. Among the affected areas was Naples, where the lives of countless families were shattered by the storm’s fury. In the midst of this chaos, four remarkable individuals emerged, united by their commitment to restoring hope and rebuilding homes. This heartwarming story revolves around the collaborative efforts of individuals from the Home Franchise Concepts‘ family of franchisees.
When Ian struck, the storm left behind a trail of devastation that included extensive water damage, mold, and moisture issues. Tom and Sherri Koppelkam, owners of AdvantaClean in Naples, found themselves at the epicenter of this crisis. AdvantaClean specializes in home restoration services, which made them a lifeline for many homeowners in this dire situation. However, the scale of the disaster overwhelmed their team’s capacity to respond effectively to the myriad of distress calls they received.
In the face of this overwhelming demand for assistance, the Koppelkams received an unexpected and heartwarming call from Nicole Winter and Jason Malmberg, the owners of Kitchen Tune-Up in Naples. Kitchen Tune-Up, another esteemed brand under the Home Franchise Concepts umbrella, is renowned for its kitchen renovation services. However, Nicole and Jason recognized the urgent need to shift their focus from kitchen renovations to a more immediate and pressing concern – helping their community rebuild their homes and lives.
Nicole and Jason’s compassion and willingness to offer their labor to AdvantaClean and the Koppelkams were nothing short of remarkable. Together, their teams worked tirelessly, day and night, seven days a week, to respond to the overwhelming demand for home restoration services. Their selflessness extended beyond just physical labor; they went the extra mile by restructuring their Kitchen Tune-Up pricing model to offer affordable solutions to homeowners affected by Hurricane Ian. This generous act was made possible through the flexibility and support provided by their parent company, Home Franchise Concepts.
This heartwarming story is a testament to the power of a strong system of dedicated franchisees and an adaptable business model. Home Franchise Concepts, through its brands like AdvantaClean and Kitchen Tune-Up, demonstrated how businesses can leave a lasting impact on individuals and communities facing adversity. In the wake of a natural disaster, this group of dedicated individuals came together, not just as business owners, but as neighbors and friends, to restore hope and rebuild lives.
As we approach the one-year anniversary of Ian’s landfall, the story of Tom and Sherri Koppelkam, Nicole Winter, and Jason Malmberg reminds us of how the human spirit can prevail even in the darkest of times. Their selfless actions, supported by the flexible business model of Home Franchise Concepts, remind us that resilience, compassion, and community can help us overcome the most challenging circumstances. In the aftermath of Hurricane Ian, they didn’t just rebuild homes; they restored hope and faith in the power of unity and kindness.
